Ever noticed how Instagram influencer photos look way better than yours? Even though they’re using the same smartphone as you? The secret is in Instagram presets.
Presets let you quickly and easily improve the look of your photos, making them more consistent and cohesive.
In this article, we’ll discuss what Instagram presets are, and why you need them. We’ll also provide a few tips on how to use them.
What are Instagram presets?
Instagram presets are sets of filters you apply to photos to create a certain look. Photographers, Instagram Influencers, and bloggers use them to create a consistent aesthetic for their photos.
Presets can be purchased online, and there are also many free presets available.
To use a preset, simply select the photo you want to edit and then apply the preset filter. This will change the appearance of the photo to match the preset. Presets can create a wide variety of looks, from vintage to modern.
Many people use the Lightroom app to edit their photos before posting them on Instagram. The app offers a wide range of preset filters to enhance your photos. It’s available for iOS, Android, and desktop devices.
Why should I use Instagram presets?
1. Save time
Presets are a great way to save time when editing photos for Instagram. They can be applied to images one by one, or to batches of similar photos. The whole point of presets is that they are hassle-free.
Quickly edit photos for a specific look or mood. For example, there are presets that can make photos look brighter, warmer, cooler, or more vibrant.
There are also presets that can be used to add various effects, such as vignetting or grain.
2. Make your brand identity stand out
Instagram presets are a great way to make your brand identity stand out. Use presets and create an aesthetic to make your photos look more professional and consistent.
Plus, using presets saves you a lot of time and effort in post-processing. After you’ve created your presets, all you need to do is apply them to your photos before you post them.
This will save you from spending hours editing each photo individually.
3. Make your content look polished
In a world where first impressions are everything, it’s important to make sure your online presence is polished and professional. That’s where Instagram presets come in.
They give your photos a consistent look and feel, making them more appealing.
Presets also help correct common problems like lighting and color balance, giving your photos a high-quality look.
Best of all, Instagram presets are relatively cheap and easy to use, so there’s no excuse not to give them a try.
How to use free Instagram Presets?
The first step is to install photo editing tools on your mobile device. There are many options to choose from:
10. Photoshop Express
11. Adobe Lightroom
My favorite one has to be Adobe Lightroom. It lets you make non-destructive edits to photos. This means that you can always revert back to the original photo if you are not happy with the changes you have made.
Another advantage of using Lightroom is that it offers a wide range of adjustment options. This gives you complete control over how your photos look. You can also save your edited photos as presets, which makes it easy to apply the same adjustments to future photos.
Adobe lightroom integrates with other Adobe products, such as Photoshop and bridge. This makes it easy to switch between different editing apps and workflows.
The best part is that it comes with free preset bundles. But if you don’t like the stock options, you can buy presets online.
How do I achieve the Instagram look with Adobe Lightroom presets?
To use Lightroom for Instagram, simply open the app and select the photo you want to edit. Then, click on the “Edit” button and choose the preset you want to apply.
You can also adjust the intensity of the preset by sliding the “Strength” slider.
Once you’re happy with your photo, save it and post it on Instagram. Lightroom mobile app gives you preset recommendations by scanning your photo.
The also comes with paid and free lightroom presets. these packages include:
- Portraits: Deep Skin (15 presets)
- Portraits: Medium Skin (11 presets)
- Portraits: Light Skin (11 presets)
- Auto+: Retro (11 presets)
- Style: Black and White (12 presets)
- Style: Cinematic (10 presets)
- Style: Cinematic II (12 presets)
- Style: Vintage (11 presets)
- Subject: Food (11 presets)
- Subject: Landscape (10 presets)
- Subject: Lifestyle (8 presets)
- Subject: Travel and Travel II (18 presets)
- Subject: Urban Architecture (10 presets)
With Lightroom, you can easily create beautiful photos that will stand out from the rest.
Tips for using Instagram presets
1. Have presets for different occasions
When it comes to using an Instagram preset, it pays to be prepared. After all, you never know when the perfect photo opportunity will arise. That’s why it’s a good idea to have a preset for every occasion.
Whether you’re at the beach or hitting the town, there should be a filter that fits the mood. And if you’re ever in doubt, remember that less is usually more.
A simple preset can often be more effective than a complex one. By having a few presets at hand, you can make sure that your photos are always Instagram-ready.
2. Create your own presets
While there are many great Instagram presets available for purchase, sometimes it’s more satisfying to create your own.
By tailor-making your presets to your own aesthetic, you can achieve a unique look that is truly your own.
Here are some tips for creating custom Instagram presets:
- Start with a base preset. Use a light or dark preset as a starting point, then tweak the settings to suit your needs.
- Pay attention to the details. Take note of the specific colors and tones that you want to capture in your photos, then adjust the settings.
Creating custom presets takes time and practice, but the results are worth it.
3. Always start with good photos
The quality of your photo will affect the quality of the preset. So it’s important to choose photos that are well-lit and in focus.
Choose photos with a consistent color scheme. This will make it easier to find a preset that matches your aesthetic.
Here are a few basic photography tips to get good photos every time:
- Use natural light whenever possible
- Avoid using the flash
- Be aware of your background and surroundings
- Get close to your subject
- Experiment with different angles
These tips will help you get started, but remember that the best way to learn is by trial and error.
4. Find your style and stick to it
It’s important to find a style that you’re comfortable with and stick to it. This will make your photos look more original, and help you attract a specific audience. It’s a surefire way to grow your Instagram account.
For example, if you’re into fashion photography, then you’ll want to find an Instagram preset that enhances the colors and details in all your photos.
On the other hand, if you prefer a more natural look, then you’ll want to find a preset that gives your photos a softer feel.
Once you’ve found a style that you’re happy with, it’s important to be consistent with it. This means using the same preset for all your photos and not applying too many filters or edits.
5. Don’t oversaturate Instagram photos
Applying an Instagram preset is a great way to improve the look of your photos with just a few clicks. However, it’s important to use presets mindfully. Oversaturating your photos can quickly make them look artificial and unappealing.
When using a preset, start with a light application and then increase the intensity gradually until you’re happy with the results.
6. Don’t set unrealistic expectations for your photos
With Instagram presets, it’s easy to edit your photos to achieve a certain look. However, it’s important to remember that not every photo will look perfect.
Presets help you achieve a consistent look for your photos, but they’re not magic. Don’t set unrealistic expectations for your photos. And accept that some imperfections are part of the process.
Be patient, and experiment with different presets until you find one that works for you. Soon enough, you’ll create beautiful photos that reflect your personal style.
7. Don’t be afraid to experiment with your looks
There is no one-size-fits-all solution for Instagram presets. The best way to find the right preset is to experiment with different looks until you find one that you love.
Don’t be afraid to try out new things, and don’t be afraid to experiment with your own look. There are tons of great presets out there, so take your time and find the one that works best for you.
Boost your brand with Instagram presets
Instagram presets help you achieve a certain look and feel for your brand feed. They are easy to use and free to download. Try Lightroom as it offers a range of easy-to-use editing options.
If you want your Instagram account to pop, be cohesive and on-brand. Presets are the way to go. And once you get the hang of them you can save a lot of time on editing. We hope these tips have helped you get started.
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